Job Aids - Visual Merchandising Series

Explore a collection of job aids created for the flagship project "Can you Design a Store Right?" These job aids are designed to support employees in addressing performance issues and maintaining store discipline in the fictional retail chain, Dreamland.

In addition to addressing critical decision-making challenges, these job aids provide focused guidance on behavioural responsibilities and help mitigate common errors caused by carelessness or lack of awareness. With these clear and concise tools, employees can enhance their visual merchandising skills and contribute to the overall success of the store.

A strategic tool used in retail to plan and organise the visual presentation of merchandise. It outlines the schedule of displays, promotions, and themes, ensuring a cohesive and engaging shopping experience for customers. The calendar aligns merchandising with campaigns, launches, and trends, creating captivating displays, optimising product placement, and enhancing the retail environment This allows you to plan your storefront displays in advance, ensuring a smooth transition from one season or trend to another.

Visual Merchandising Calendar

Tool used: Microsoft Powerpoint 365

This list provides a clear display hierarchy by grouping similar products together, enhancing the overall appeal of displays. Categorisation also creates cross-selling and upselling opportunities, as related items can be strategically positioned together. Furthermore, it facilitates efficient inventory management by tracking stock levels. Easy adaptability to seasonal and trend changes is another feature, ensuring displays remain relevant and enticing.

Product Category List for Inventory

Tools used: Canva, Microsoft Powerpoint 365

Cleaning & Maintenance Checklists

Tool used: Canva

Customer Satisfaction Survey

This customer feedback form is specifically tailored to evaluate the impact of visual elements in the store. It aims to identify areas for improvement in visual merchandising and gain valuable insights to enhance the overall customer experience.

Tool used: Canva

Job Aids - Adobe Illustrator Series

Coming Soon!